There is evidence to suggest that, with the energy demand placed by web hosting and the increasing popularity of running your own website, the web hosting industry could be one of the larger polluters in the world within a decade. That, at least, is the claim being made by some of the newer web hosting companies on the block – and their claims are backed up by research. If you want your online endeavors to be green compliant, it may well be worth seeking one of the increasing number of green web hosting companies to host your site.
The idea behind these companies is that they purchase green energy credits which go towards creating energy through renewable sources. All the energy created – from whatever source – goes into a central grid, so although the demands of web hosting may be creating a negative environmental effect right now, they will at least be funding the increasing use of green energy sources – with an eye on making this the most common source of energy in time, and reversing some of the negative effect of web hosting at present.
It is particularly beneficial if you are running a site which reflects green interests, or are working in an industry with an eye on the environment, as you can display your green credentials at the foot of your site, showing that you are using an environmentally friendly web hosting company. The more people that do this, the better chance there is that the technology will improve in the future.
If you are paying for web hosting, then it makes sense that you should expect to see some return on that money in the form of a service that enables you to make the most of your site. Simply put, the least you will require is a viable stat counting service, and most of the better paid web hosting services will offer something along those lines. When you are looking around for a web host, this should be one of the deal breakers for you – if they don’t offer a decent stat counter, begin to look elsewhere.
Stat counters are an essential for anyone looking to get the most from their website because it is only by seeing what action people take once they arrive at your website that you can begin to put right any wrongs that are escaping your attention. if people are surfing away from your site at an early stage, then clearly you need to make your website grab their attention more. If people are visiting a certain page more than others, see how you could bring some of the magic onto other pages.
It is of course possible to download and install your own stat counter on your website, but when you are paying for the privilege of web hosting it really is not too much to expect that the site should have a stat counter built in and ready to run. That way, you can really start to make the most of what you have got.
Having paid for web hosting, you will naturally want to make sure that you are getting what you paid for. If your hosting service is not giving you the amount of working time that you expect from it, you are entitled to know why, and to find this out as soon as it happens. You cannot constantly be sat monitoring your site – and if you have more than one, this is impossible anyway, so it may be a good idea to pay for a dedicated website monitoring service that will constantly check the status of your site.
The way this works is that dedicated software is used to access your site once every three minutes (the time may vary, but the principle is the same with all services of this nature). As long as the service gets the response it is expecting – an active website – it will take no further action, and simply check again as soon as the time period has elapsed. When it gets a message saying that the site is down, it checks again seconds later using a different IP address. If it gets the same response, it will contact you.
Generally, this will be done by means of a mobile device such as a cell phone or a pager, and will be a short message telling you that your website is down. If this is during an already advertised period of downtime, there is nothing more you need to do. If not, then you can contact your hosting service alerting them to the fact, and get the problem fixed as quickly as possible.
A domain is a name that identifies IP addresses on the internet. The domain name Yahoo.com represents about fifteen (15) IP addresses. Domain names are used to identify Web pages. For example, in the URL http://www.gohome.com/index.html, the domain name is gohome.com.
You register a domain name by registering with a domain name services registrar. The domain name industry is regulated and overseen by ICANN, which is an organization responsible for providing standards and procedures for certifying companies as domain name registrars.
Domain name registration has grown over the years. Network Solutions was the first domain name registrar to ever provide such a service. That was over ten years ago but today there are many accredited registrars. Only a domain name registrar is permitted to access and modify the master database domains that are on InterNIC servers. The fee is determined by the registrar as far as getting a domain name and some registers have special domain name packages.
Do You Really Need a Domain Name?
You use a domain name to create an identity on the World Wide Web and domain names can also be used for branding purposes, such as Wal-Mart, K-Mart, etc. In picking a domain name, the title shouldn’t stray far from what your company is all about. This will allow you to market your web-site as a subsidiary of your business and put your domain name on business cards and advertisements.
Once you select a domain name, you must register it with a domain name registrar. This is a task you can do easily. Many ISPs offer a complete package that includes hosting and the registering of the domain name for you. Fees probably will include a one time set-up fee for all of the backend technical work that needs to be accomplished. Then pay your service provider a monthly, semi-annual or annual fee for Web site hosting services.
Many domain registrar services have competent online tools to help you get your domain name and hosting site up and running.
There are different types of hosting services that you can choose from depending on what type of web development and web site that you want to host.
Dial-Up Access Hosting This is the most basic access/hosting service and these providers also provides a web page for hosting your site. Dial-up access hosting was the first hosting available and is still around. Most ISP’s specialize in just internet access and it’s rare that you will see an ISP do both. These companies make their money off of providing access to the Internet.
Development Hosting – Web site developers are buying their own servers and offering independent hosting services for their clients. This is called development hosting in which they provide web development services along with a host server located at their place of business. The consumer gets charged for the development and the maintenance of the web-site.
Web-Hosting ISP’s. These are companies that specialize in hosting business web sites. There is no dial up access needed and site owners access their pages via File Transfer Protocol (FTP). This is what the majority of small businesses use to put their site information on the internet. Other services are also included in the Web Hosting ISP package depending on their service plans.
These types of hosting plans are usually for corporations that need a lot of bandwidth to run their web applications. These companies run T1 access lines for big packets of internet data and have multiple connections to an internet backbone. They have fully staffed data processing facilities and the prices are substantial for using these types of services.
Corporate/Industrial Hosting – Companies like Hewlett Packard, Dell or IBM, run the server infrastructure for most of these host companies.
The SOHO business owner will usually need the Web-Hosting ISP services. It is the middle ground between the basic and advanced services.
If you are a customer that wants total control of your web site administrative functions then you might want to look at unmanaged web hosting services to give you complete remote control administration over your server. The technical side of the server can be controlled by a designated administrator that you pick to handle your web information.
You have to have a technical person to install the server and manage the server if you don’t have the expertise because you as the customer will be responsible for maintaining the server environment. That’s why unmanaged servers are recommended for individuals and businesses with server administration resources.
As far as developing applications and controlling the applications without going through technical support personnel on the managed server side, these types of servers are usually used when companies are developing real time response systems on the internet, such as geographical, science, engineering and multimedia/entertainment applications.
Unmanaged servers allow you to add extra hard disk space to increase your space capacity and many computer companies sell physical servers that are configured for unmanaged hosting applications. Companies like Dell and HP have software programs that not only will run an office network but also handle web server and development applications.
Small businesses that don’t need a server on site and deal with administrative web packages should go with the managed host packages that provide assistance and administrative support. Managed applications will do just fine because of the costs that are incurred with maintaining an unmanaged server. Unmanaged servers need constant upgrades of software and hardware constantly which could cost your small business a big chunk of change.
Unmanaged servers are expensive to maintain and run unless you are a small firm that develops in house web applications. The best advice is to have a consultant draw up an IT plan to see if you need this type of hosting service or not.